January is National Blood Donor Month and the Red Cross announced its first-ever national blood crisis alert on Jan. 11, calling for all Americans who can roll up their sleeves and donate. Since then, severe winter weather has further complicated efforts to rebuild the Red Cross blood supply, hundreds of blood drives having been canceled due to winter storms. Due to the severity of the shortage, the Red Cross continues to have to limit certain blood product distributions to hospitals depending on current inventories.

People who donate blood beginning today for the remainder of January can receive a free Original Glazed dozen by visiting a participating Krispy Kreme shop through Jan. 31 and showing either their donation sticker received when they donated or confirmation of their donation on the Red Cross blood donor app.

All types of blood are needed, especially types O positive and O negative, as well as platelet donations. To make an appointment to give blood or platelets, use the Red Cross Blood Donor App, visit RedCrossBlood.org or call 1-800-RED CROSS (1-800-733-2767).

”The Red Cross is grateful to Krispy Kreme for helping us thank our generous blood donors who are stepping up to help restock hospital shelves for patients in need during this historic crisis,” said Paul Sullivan, senior vice president of Donor Services for the American Red Cross. “Our Red Cross teams are working around the clock to meet the needs of hospital patients but can’t do it alone. We hope this thank you from Krispy Kreme will help provide a ‘dozen more reasons’ for eligible individuals to make and keep their donation appointments in the days ahead.”

After making and keeping your blood donation appointment, you can share the importance of donating blood by using #KrispyKreme and tagging @krispykreme on social.